When most businesses are closed, there is no revenue source. 9 to 5 = 8 hours, hence 16 hours of wasted space and time, in a 24 hour day. How does a bike shop, in Avon, Colorado, use unused space and time? Move the bikes on display to the side, revealing a beautiful wooden floor, mop said floor, and roll out the carpet, in the form of mats, and turn a bike shop into a yoga studio. Invite the community to a donation payment class, recruit a top notch instructor, and fill the room up successfully. Yoga in a high end bike shop!
Avon, Colorado, sits at the entrance to Beaver Creek, one of the most luxurious ski destinations in the world. In fact the world came here, in the form of the Alpine World Championships skiing races. Second only to the Olympics, MauiSkiBus was able to be part of the grandstand entertainment/video production. High Gear Cyclery is in the heart of Avon, owned by Paul Previtali, the master mind of yoga in a bike shop. Ms. In Your Element Kim, opened cycling hips, IT bands, and deep rooted tendons, as bikes fit for Tour de France cyclist, hung from the walls. Sorry Buddah, these bikes are for real cyclists, and this class is for all cyclists.
MauiSkiBus was very impressed with this idea, the comfort of the shop/studio, and the level of class taught, open to all that wish to partake. Ideas are the start of a trend, hopefully more and more shops open there down time to this shop/studio yoga combination. Bravo for all that started this and for all that will continue to keep this alive.
Six biking ladies
Three biking dudes
High Gear Cyclery In Your Element
paul@highgearavon.com be-inyourelement.com
1-970-470-4126